That being said, let me show you a couple of pictures:
This is using the same lighting, same photo "light" box, etc. In no way did I change anything other than what it is setting on. Now then, if you will notice... one image shows more details and makes this colors "pop". Which do think it is? Both look good and both would work on Etsy, but which is best?
With the right light source and angle, the white image above is the best one to show off the dark colors. The bottom one distracts from the image.
Now take these two images:
Same light source, etc. as the above two images, but switched out the bracelets. This has more "clear" or "shiny" beads. On the white background, it kind of washes out and blends in. Which sucks and if you are not good with photo editing... getting the proper amount of light can be a pain. What can you do?
Notice the bottom image. Look how it brings out the colors and doesn't wash out the beads. Your eyes naturally go towards the "shiny" of the bracelet. In this instance the darker background trumps the white.
What does this all mean?
As a buyer I would be more likely to click on the image which shows off the product best. The image that grabs my attention. If I were a buyer I would pass up anything "washed out" or just looks dull. I would want to click on an image that really makes the product shine and makes me want to buy it.
As a seller I need to keep this in mind. If I want people to buy something, I want them to be able to see, feel, and want that item. Good photography is key. We are not all photo editors and we do not always have access to proper tools or apps.
So what can you do?
Find a background that doesn't distract from your item (avoid patterns or wacky colors, etc.) and find something really simple or something natural (like wood). You can make "light boxes" fairly cheap or use poster board and window. Natural light does work best and shows off the product better.
My photo box consists of foam board and scrap book paper. Plus a window or two for natural light. I use my camera on my phone (Motorola Droid Turbo) to take pictures. That is it. Nothing fancy, no photo sessions with a professional, etc. It is trial and error with photo taking. Take as many as you want, go through them, and then take more. Eventually you will get 5 images that will work for you. Don't be afraid to spend several hours taking photos. Also, don't be afraid of that delete button! You want your product to shine and to do that... you need good photos.
