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Monday, May 16, 2016

Finding What Is Trending....

This is going to be a rather laid back post. As I was researching for blogging material. Yes, I even research for something to blog about! I know I repeat this a lot, but it is key if you want to get a handle on Etsy and owning a small business. For not all of us are born with a business person mindset. Some, like myself, have to work and do a lot of research.

Well, let me get on to the point, yes?

I was looking for "trending" products both on and off Etsy. This gives me ideas and inspiration to add new products to my shop. It also gives me an idea of what people want. In my case, I make jewelry. I am always pushing the envelope of what I can and can not make. I wish I was able to create higher end jewelry (real gold and silver pieces), but sometimes we are not all blessed with ways to get a hold of rarer metals, gems, and gemstones. That being said, I don't let that get me down! I strive to come up with unique ideas (sometimes a bit bizarre ones) and try them out. You never know what will strike someone as beautiful, unique, or trendy. Sometimes it takes just one item to really set your business into high gear.

So... for those that struggle to find something to create for their shop... here is a few tips:


1.] Use google! - Google Trends is sometimes a good place to start or just Google in general. If you type in something like "trending jewelry" or "trending clothes", you might be surprised at what pops up!

2.] Use other online selling apps/websites! - I find this to be a great tool. You can look for popular items and see what people are really purchasing. This can give you an edge in competition.

3.] Subscribe to "trending network" sites! - These can actually be useful. People often blog about what movie stars wore or what items seem to be really popping up all over.

These can be very useful when you want to really sink your teeth into the trending marketplace. I recently discovered this myself (took me long enough, eh?), but I am all ready using it to brainstorm ideas for my own shop! So, I hope this helps you too and really gets you thinking outside the box!

Until next time, Happy Sales!

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